Free AutoDM that does not
stop at sending the link.
Every free DM tool will send someone a link. Then it hands the rest back to you: take the payment, find the file, send the file, remember who paid. Creatly's free automation carries it all the way to a delivered order, and it stays free after that.
₹0 to start · no card · pay only when you sell
What the free Instagram AutoDM plan actually includes
One live automation on one Instagram account, free forever. No card to start, no trial countdown, no quiet downgrade day three weeks in.
On the post you point it at, it is not a stripped demo. It triggers on comments, on story replies, on DM keywords and on story tags. You can make it fire on any comment rather than a keyword. You can rotate the public reply so your comment section still reads like a person wrote it. You can send product cards instead of plain text. The scam comment shield watches that post for impersonators.
You pay nothing for the automation. If a sale happens through your store, the free plan takes 6% of it, and nothing at all in a month where you sell nothing.
How to set up a free Instagram AutoDM in about five minutes
First, connect Instagram through Meta’s official login. No password ever leaves Instagram, and this is also what keeps the automation on the right side of Meta’s rules.
Then pick a post, choose your keyword, write the DM in your own words and switch it on. That is the whole job. From that moment it answers at any hour, including the 2am comments you used to find the next morning with the moment already gone.
The part a bare DM bot cannot do
A DM tool ends at the link, because the thing on the other side of the link belongs to somebody else. Everything after that is still your evening: take the payment, check it cleared, find the file, send the file, write down who bought.
Here the link opens your own storefront. The buyer pays at checkout, the order is delivered the moment payment clears, and they get an account so they can download it again when they inevitably lose it.
Which also means you can answer the question a DM tool cannot: not how many DMs went out, but which post made money.
Where the free plan stops, said plainly
We would rather you read this now than discover it on a launch day.
- One live automation, not unlimited. The week you post a second offer, you will have to choose which one gets it.
- One Instagram account, not two.
- One keyword, not a keyword list. The automatic variants still catch the obvious misspellings, but you cannot add your own extra words.
- No follow gate, no timed follow-ups, no WhatsApp handoff. Those are Pro.
- The scam shield runs on your automation’s post, not across every post.
Everything else on this page is yours on the free plan, permanently.
Will it miss comments? An honest answer
We are not going to print an invented uptime percentage, because you have no way to check it and we would just be asking you to trust a number.
What we can tell you is how it is built. Every event Instagram sends is written down before anything is done with it. It is marked processed only once all the work actually finished, not when the request was received. A sweeper replays anything that did not complete. Failures surface instead of disappearing. And the reply rotation matters more than it sounds, because identical repeated replies are the thing Instagram is most likely to act on.
What it costs when you outgrow free
Free stays free. There is no month where it turns into a bill you did not agree to.
Pro at ₹499 a month is the upgrade, and the honest reason to take it is running more than one offer at a time. It adds unlimited automations across two Instagram accounts, extra keyword matching, the follow gate, timed follow-ups, the WhatsApp handoff, the per automation revenue view, and the scam shield everywhere. It also drops your platform fee from 6% to 2%.
The full comparison is on the pricing page.
Frequently asked questions
Is Creatly's Instagram AutoDM actually free?
Yes. The free plan includes one live automation on one Instagram account, forever. No card to start, no trial countdown, no expiry date. You pay only when a sale happens through your store, which is a 6% fee on that sale, and nothing at all in a month where you sell nothing.
What can the free Instagram automation do?
On the post you point it at, almost everything the paid ones do. Someone comments your keyword, or any comment at all, and your link lands in their DMs within seconds. Story replies, DM keywords and story tags trigger it too. You can rotate the public reply so your comment section does not read like a bot, send product cards instead of plain text, and the scam comment shield watches that post for impersonators.
Where exactly does the free plan stop?
Four places, and we would rather you know them now than find out later. One live automation instead of unlimited. One Instagram account instead of two. One keyword instead of a keyword list. And no follow gate, no timed follow-ups and no WhatsApp handoff, which are the Pro features. The scam shield still runs, but only on the post your automation is attached to rather than every post.
What is the catch compared to other free DM tools?
The honest trade is that Creatly is a commerce platform rather than a standalone DM bot, so the automation sends people to your Creatly storefront. If all you want is a bot that DMs any link on the internet with no store behind it, a bare DM tool fits you better. If you want the comment to become a paid order without you in the middle, that is exactly what this is built for.
Is Instagram DM automation allowed?
Yes, when it runs on Meta's official Instagram API, which is how Creatly connects. You log in through Instagram's own flow, and nobody ever asks for your password.
How reliable is it? Will it miss comments?
We are not going to print an invented uptime percentage. What we can tell you is how it is built: every event Instagram sends is written down before it is processed, processing is marked complete only when all of it finished, and a sweeper replays anything that did not. Failures surface rather than disappearing quietly. Reply rotation also matters here, because identical repeated replies are the thing Instagram is most likely to act on.
When would I actually need to pay?
When one automation stops being enough. That usually happens the week you post a second offer and realise you have to choose which one gets the automation. Pro at ₹499 a month makes automations unlimited across two Instagram accounts, adds the follow gate that grows your following before the link goes out, timed follow-ups for people who opened but did not buy, the WhatsApp handoff, and the scam shield on every post instead of one.
Set the free one up tonight on your best performing post. It costs nothing and you will know by tomorrow whether it earns the upgrade.
Everything AutoDM does, in depth →
Guide: setting up comment to DM, step by step →
Guide: how to sell on Instagram without a website →
Plans and pricing →