Digital Product Play Book

The Private Digital Product Playbook

Build and sell digital products on Instagram—without showing your face.

Create a focused digital product and promote it through a faceless Instagram brand. This practical 52-page guide walks you through choosing an idea, designing and delivering your product, building your profile, and planning content that helps your audience understand your offer.

Inside, you’ll find guidance on Instagram bios, highlights, Reels, Stories, content planning, hooks, and building trust while keeping your personal photos private. The book also includes a publishing checklist, a first-week launch plan, 20 ready-to-adapt caption ideas, and 40 Story prompts.